Electric Sunglasses

Origins the 18 August 2008 by Joe the "tire-remover"

This is the latest in our selection of sunglasses, and today we’re looking at Electric. Based in San Clemente, in California, the brand was created by Greg Arnette, but became know in its current form by Kip Arnette (his son) who took it over in 2000 in association with Bruce Beach.

Like all good Californians, the 2 partners are fans of board sports, and the brand is firmly rooted in the milieu. As is often the case, they sponsor several sports stars such as Bam Margerra, the skater from Jackass, and Ozzie Wright, the professional surfer.

Electric has just launched a wicked new style called the “Detroit”. The shape is inspired by Ray Ban Wayfarers or Oakley Frogskins. But these have an Electric twist, with a larger shape and far-out colours (black, white, yellow, violet and red)


These sunglasses are made in Italy from Grilamid (a new generation of plastics that are unbreakable, and survive extreme conditions without warping), and offer 100% UVA, UVB and UVC protection (the full monty!) You’ll probably have a bit of trouble finding them in France even though the brand currently has offices at Hossegor.

They are now available from Ragdoll, a shop and site in Anglet, in the Basque country, who offer them for €77. Thanks to Anselme for the info!

Do you like them?

More about the brand

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Electric Visual

See Electric Visual dedicated file with its origins, dealers, related articles, its rank and similar brands.

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  • Plus Size Shirt

    too cute!!! I'm loving the colors

  • Moon

    Great! I didn't know this brands, sunglasses are terrific!