Boëge: a brand to discover
We’re going to kick off the new season with a discovery: Boëge. If you’ve been dreaming of a high-quality polo shirt or t-shirt, with fresh design, in a choice of colours, you’re going to love this brand!
The cotton used is really top quality! If you’re in Paris, I strongly recommend you go and have a look for yourself. The design marries simplicity and originality perfectly, and the styles are offered in a wide range of colours.
The brand is currently only available in Japan (from Isetan in Tokyo), in the United States (from H.Lorenzo in Los Angeles) and in France (from 66 and Galeries Lafayette Homme). The first few items have just arrived! Could Boëge be a new favourite for spring/summer 2008?

